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Constructing Public Opinion - Justin Lewis

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In "Constructing Public Opinion", Justin Lewis dismantles the myth that public opinion is a fixed, measurable entity. He reveals how political elites and media institutions manufacture consent by shaping the frameworks through which we understand issues. Drawing on extensive media analysis, he explores how polls, news, and political discourse reflect not the will of the people, but the will of those in power.


Justin Lewis is a professor of communication at Cardiff University and a leading scholar in media and cultural studies. His work critically examines the intersection of media, politics, and democracy, focusing on how information is structured and consumed in modern societies.


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